The 10 Hacks to Attract & Retain Elite Dental Talent

Stop Guessing Your Way Through Hiring

Great candidates move fast. And when your hiring process is slow, inconsistent, or based primarily on gut feeling, it becomes much harder to build the team your practice needs.

This workbook takes you step by step through a more intentional hiring and retention process, from getting your job postings seen to keeping great employees engaged after they join your team.

And it’s built to be used, not just read.

Inside, you’ll find scripts, action items, interview questions, scoring criteria, and exercises you can immediately apply to your practice.

10 Strategies. 4 Phases.

01. Feed the Algorithm

Learn how to keep your job postings visible and get in front of stronger candidates, including the 30-day refresh strategy, role-specific postings, and the 48-hour response rule.

02. Build a Better Interview Process

Replace gut-feeling hiring with a repeatable scorecard and behavioral interview questions designed around the qualities and core values that matter to your practice.

03. Survive the First 90 Days

Hiring the right person is only the beginning. Build a stronger onboarding experience with peer mentorship and intentional Day 30 and Day 90 check-ins.

04. Build a Destination Practice

Go beyond recruiting and create a workplace people want to join and stay with through stay interviews, culture-focused huddles, recognition, and stronger leadership habits.

Put the Strategies Into Action

This isn’t a checklist of generic hiring advice.

The workbook gives you space to work through your own process as you go, including:

Your next job-posting refresh
Ownership of applicant follow-up
Behavioral interview questions
Your practice’s core values
A peer mentor for your next hire
30- and 90-day check-ins
Stay interviews with current team members
Culture-building action items
Your practice’s true “Culture Tax”

By the end, you’ll have clear next steps for attracting stronger candidates, making more intentional hires, and building a team that can support your practice as it grows.

Watch the Full Conversation

Why Dentists Can’t Hire Great Staff

In this episode of Dental Marketing Theory, Gary Bird sits down with Blake Peay, Founder and CEO of Unity Leadership Group, to break down why great candidates disappear so quickly, where dental hiring processes break down, and what practices can do differently.

They cover how to attract stronger candidates, move quickly when the right person applies, make better hiring decisions, and create a practice where great team members want to stay.